Koroberi | Business-to-Business Experts

Koroberi Knows Telecom

The Koroberi core team has a deep legacy experience with telecom marketing. We have worked on marketing campaigns for BellSouth, Cisco, Fujitsu, Nortel, IBM, and Telstra.

Koroberi CEO Bruce Olive headed the DDB Needham Australia creative team that introduced Telstra ISDN offering and Fujitsu switch to the Australian and Singapore business communities.

With five professional engineers on a staff of 36, Koroberi presents an unusually technically qualified team, combined with award-winning creative. Our philosophy of bringing a consumer perspective to business-to-business marketing has resulted in groundbreaking creative, as evidenced by our two 2008 ACE Awards, and our listing for the second year in a row as one of the top BtoB agencies in America by BtoB Magazine. Our offices in Chapel Hill, New York, and Ann Arbor assist us with handling accounts around the United States and the world.

Telecom Clients We Have Assisted:

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BellSouth

Consulting with BellSouth and McKinsey on go-to-market strategy for BellSouth's broadband offering SMB marketing for BellSouth’s healthcare and hospitality offerings

Fujitsu

Leading the team responsible for the launch of the Fujitsu 9600 switch Total Control Starlog I and Starlog II Collateral Fujitsu Custom Business Telephone Instruments
Fujitsu America at a Glance Support Collateral

IBM

Assisting with positioning of multiple data products
IBM Solutions for the Expanding Enterprise Network
Switched virtual networking
LanguageWare – Language Processing Technology for a Global Marketplace

Cisco

Global position mapping of Cisco's early G3 offering (Japan, Sweden, France, and North America)
Empowering the Next Generation of E-Business
Brochures, case studies, solutions, and data sheets

Nortel

Consulting with Nortel on multiple projects, including Chairman's speeches, product launch videos (SS7, among others), newsletters, and collateral

Racal-Datacom

Managed Migration Series:
Digital Access Multiplexer, Network Management Software, Fiber Optic NetWork Design
Excalibur ISX5300, Excalibur DAPs/DSUs
PremNet Fiber Optics Voice ATM and Video

Telstra

AustPac Corporate Data Communications Systems
Telecom Commander Telephone System
Telecom Integrated Services Group ISDN Launch
Telecom REACH Remote Access Channels – Outback Campaign
Telecom I Terra Satellite Services

Koroberi’s Integrated Marketing Offering for the Telecommunications Industry

Strategic Marketing

Developing go-to-market strategies
Products and services branding and positioning

Advertising and Design

Advertising and collateral creation including copywriting, layout and design, and technical localized brand implementation as a partner agency
Interactive and Video Communications: e-learning and 3D illustration and animation using Solidworks, and ProE files, web and microsite and corporate video creation
Technical documentation through our specialized Koroberi Business-To-Engineer marketing group